Amsterdam at Play: AdTech, Gaming & Gen Z Attention Economy

Amsterdam at Play: AdTech, Gaming & the Gen Z Attention Economy
The way brands capture attention is rapidly evolving. Gaming platforms, immersive formats, creators, and AI are redefining how Gen Z engages with content and how brands show up in those spaces.
On April 14 (17:30–20:30), French Tech Amsterdam is co-hosting an evening with @BEM bringing together leaders from AdTech, gaming, media, and innovation for insights, discussion, and networking in Amsterdam.